• The ICFAI University,  Mizoram

The BBA Program

The BBA Program

Download
Application Kit



The Bachelor of Business Administration (BBA) Program is a 3 year campus program offered by the University with a view to impart in-depth knowledge and broad understanding of the basics of Management. The BBA Program focuses on various areas of management and prepares students for a professional career in management and also equips them to pursue MBA program in due course.

Duration :
Three years.

Award:
Students who successfully complete the program will be awarded the "Bachelor of Business Administration" Degree by the University.

Eligibility
Pass in Class XII (any discipline) with minimum 40% aggregate marks. Final year students awaiting results may also apply.


Program Structure

The BBA Program is organized into 6 semesters in 3 years. There are 36 courses including soft skills. Students are additionally required to complete two summer projects at the end of Year-I and Year-II respectively.

Electives:
Introduction to Entrepreneurship, Small Business Marketing, Strategic Human Resource Management, Personal Financial Planning, Sales Management, Advertising and Sales Promotion, Working Capital Management, Life Insurance, Management Information System, Services Marketing, Consumer Behavior, Bank Management, General Insurance, Database Management Systems, Investment Management, Capital Markets, Retail Management, Customer Relationship Management. Humanities Electives: Dynamics of Social Change, Current Affairs - Indian, Heritage of India, Introductory Philosophy, Comparative Religion, Current Affairs - International.

The program structure is subject to change (if required).

BBA Program Structure
Semester-I Semester-II
YEAR I
  • English Language Skills - I
  • Financial Accounting - I
  • Business Statistics
  • Managerial Economics - I
  • Introduction to Computers
  • Principles of Management
  • English Language Skills - II
  • Financial Accounting - II
  • Quantitative Methods
  • Managerial Economics - II
  • Computer Programming
  • Introductory Psychology
Summer Project I
Semester-III Semester-IV
YEAR II
  • Technical Report Writing
  • Business Law - I
  • Management Accounting
  • Marketing Management - I
  • Organizational Behavior
  • Soft Skills - I
  • Financial Management
  • Business Law - II
  • Operations Management
  • Marketing Management - II
  • Human Resource Management
  • Soft Skills - II
Summer Project II
Semester-V Semester-IV
YEAR III
  • Humanities Elective - I
  • Business Policy & Strategy
  • Project Management
  • Business Environment
  • Elective - I
  • Elective - II
  • Humanities Elective - II
  • International Business
  • Money, Banking & Financial Markets
  • Insurance Management
  • Elective - III
  • Elective - IV